Cloud Computing:

    Front End Advisors combined with Domain Rich Execution Teams

    • We work with large and mid-sized banks and insurance companies, multiple divisions across assets in investment banks, hedge funds & AMCs as well as platform and technology providers to the Banking and Financial Services Industry (BFSI), providing us with a deeper and wider industry perspective.
    • We offer cutting edge digital media, eCommerce, social media and mobile capabilities to the Top 15 digital agencies in the world and via them, to leading global brands.
    • We offer consultative and collaborative client facing teams combined with experienced back office teams commended by clients for their subject matter expertise and unrelenting focus on execution.
    • We bring value added top down advice and the ability to generate creative business, technology and commercial solutions. We don't just provide resources against a rate card.

    Not a factory

    • Each assignment and account treated as bespoke with unmatched senior management attention from Dawn.
    • We have reusable methodologies, frameworks, tools and libraries, but never impose them as the preferred way for clients.
    • We offer our advice and recommendations based on experience and each client engagement is evaluated individually and treated individually to develop the best solution in a collaborative manner.
    • The people who work for us are passionate about what they do. Rated Top 15 employer five years in a row by Dataquest
    • We have low attrition rates and associated stable client account teams. Our dedicated, co-branded client development centers average 5%.

    Flexibility & Responsiveness

    • Big enough to scale rapidly yet compact and flexible enough to provide a higher level of service.
    • We help clients by running entire, large departments as well as smaller teams of 5 – 20 resources where everyone is handpicked.
    • Client commendations on speed of response and execution focus.

    Focus on Financial Services and Digital Media

    • Lateral hiring of experienced resources.
    • We work with the Top 15 digital media agencies in the world as part of a leading practice initially created out of servicing the digital media needs of financial services firms.
    • Senior management comprised of BFSI leaders from the business and technology side, who have served with some of the world's best known companies.

    Technical Depth

    • We emphasize hiring experienced resources and creating more experienced client teams. Our employees average 7+ years of domain experience. Our Strategy & Architecture practice advisors average 24 years+ experience.
    • We are not a factory and have developed our own rigorous quality framework commended by clients to reflect this.
    • Technology Unrestricted – We have multiple Centers of Excellence (CoEs) covering Microsoft, Java & QA & Testing Technologies, allowing us to deliver the most appropriate solutions to specific client requirements.
    • Platform Agnostic – We build custom solutions from scratch for clients as well as implement third party packages like Wall Street Systems and Calypso depending on the specific client context.

    Trusted Partners

    • Dawn is privately held and doesn't have the same pressure as some of its competitors to continually sell to clients.
    • We are uncompromisingly proud to be aligned to clients and employees as our main stakeholders. Being private also allows us to think in terms of the long run rather than the next quarter.
    • We believe that doing what is right by clients will ensure our long term success.
    • We value customer satisfaction very highly and focus significant management commitment on this.

    Customer Satisfaction

    Customer satisfaction is paramount, the end-goal. Deliver competitive advantages via pragmatic and sustainable solutions.


    Strategy is lost without flawless execution. Execution is in the details.


    Change is inevitable. Respond with precision and speed, but maintain a balance.


    Excellence is a mindset for those that lead, not follow. Lead and deliver excellence.


    Perception is reality. Integrity is perceived. Make it a reality.

Our Upcoming Ventures:

IT Strategy

In today's highly dynamic and volatile..

Cloud Computing

We create a Cloud Adoption Roadmap..


We provide integrated solutions..


Mobile technology is quickly emerging..